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Unveiling the secrets behind the acquisition by Facebook Instagram


We are all aware of the acquisition, for about 1 billion dollars, Zuckerberg's famous photo-sharing application, Instagram. The secrets that surround the acquisition of Instagram have remained virtually unknown until now ... Many were surprised by the amount of money invested by Facebook to the application, but it turns out that Instagram would have liked more than you paid. The revelation comes from the co-founder of Instagram, Kevin Systrom, that in a recent interview for The Wall Street Journal says that the company wanted to sell his application at Facebook for the modest sum of $ 2 billion ...


 

Zuckerberg has faced, alone, three days of negotiations with the same Systrom at his home in Palo Alto:


The agreement with Facebook was a quick operation, which lasted only three days, a young company takes the trouble to appear in person. Companies generally prefer to bring lawyers and bankers to consider an agreement before proceeding, a process that can last days or weeks. Mr. Zuckerberg has abandoned all this. The CEO has reached the accorodo without saying anything to the board, which according to a person familiar with the matter, was not consulted ...


Apparently Zuckerberg was concerned when he saw Instagram launch of Android and capture millions of users within a few days.Instagram has, in fact, more than 40 million users and had also been taken to share mobile photos directly to Facebook.


Systrom goes on to say:


Zuckerberg, who planned to pay for Instagram largely with stock, he asked me what I thought of Facebook, if I thought he would one day be quoatato what a company like Google's stock value of over $ 200 billion or more, then the equivalent of 1 % of Facebook would be sufficient to meet the price for the purchase of Instagram.


Mark Zuckerberg owns 28% stake in Facebook and owns 57% of the voting rights, so it was perfectly able to negotiate a deal by itself.Kevin Systrom owned 45% of Instagram, to bargain over earned compensation of $ 400 million. The other co-founder, Mike Krieger, grossed $ 100 million after the acquisition ...


The move by Zuckerberg is clearly strategic, he wants to secure a leading position in the sharing of photos to mobile and web.


Source: http://www.androidplanet.it

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